In this short video we examine how SERPs differ when using a country specific Google search (Canada in this example).
Using the same keyword, we first search Google.ca from Canada.
We then search Google.ca from within the UK.
You can see the SERPs are very different.
Finally, using HowsThisLookIn.com we can replicate the same SERPs as if we were in Canada from anywhere in the world.
(For best viewing please play full screen)